Friday 9 September 2011

Digipak Research:

Digipaks typically consist of a book style (gatefold) paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside. The Digipak is the exceptional alternative to the standard jewel case packaging. Pictured below is a Digipack to the left, and a Jewel case package to the right.
File:Jewel Case 02.jpg

Digipaks can also be a 4 sided CD case aswell, with the extras tucked into a sleave. This is not the cheapest way of distributing a CD, but it is one of the most atractive methods to the audience. This design also gives the 'special' edition of a CD a more appealing value.


There is no other common name for Digipak-style packaging made by other companies, the term digipak or Digi-Pak  is often used generically, even when the media holder is a hub or "Soft Spot” rather than a full plastic tray.
Digipak-style packaging is often used for CD singles or special editions of CD albums.
DVD’s usually include a ‘making of’ video or music videos.

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